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10 Best Makeup Brands for Beginners


If you are a beginner to the world of makeup, it can be overwhelming to step into a store or browse online. The sheer number of options available in the market can be intimidating. But don’t worry! We’ve got you covered. In this article, we have compiled a list of the 10 Best Makeup Brands for Beginners. 

As a makeup enthusiast myself, I have personally tried and tested each of these brands and can assure you that they live up to the hype. This article will provide a brief overview of each makeup brand, highlighting their strengths and the best products they offer for beginners. Whether you are new to the makeup game or just looking to refresh your collection, this list will make your search a whole lot easier. So, let’s dive in and explore the 10 Best Makeup Brands for Beginners!

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10 Best Makeup Brands for Beginners

1. Colorbar


Colorbar is one of the 10 Best Makeup Brands for Beginners due to its user-friendly makeup products. Their range of cosmetics is perfect for anyone entering the makeup world. Colorbar Intensely Rich Kajal is a bestselling product for beginners, and it comes in an easy-to-use pencil form. 

The kajal is smudge-proof, making it a great option for those who may be unfamiliar with applying makeup. Colorbar’s Kissproof Lipstick is another popular choice for beginners. The lipstick provides full-coverage, is highly pigmented, and long-lasting. For those looking to start their makeup routine with a primer, Colorbar Perfect Match Primer is an excellent choice. 

The primer is oil-free, giving a smooth finish, and it helps makeup stay on longer. Colorbar also offers a range of nail products, face products, and eyeshadows. Overall, Colorbar’s cosmetics are affordable, accessible, and beginner-friendly, making it a fantastic choice for women looking for makeup brands for beginners.

Colorbar Perfect Match Primer Rs. 612/- (30ml)

2. Mamaearth


Mamaearth is a natural and toxin-free makeup brand that has been gaining immense popularity in recent years. Their products are gentle on the skin and perfect for beginners who are just starting their makeup journey. 

Their Moisture Matte Longstay Lipstick provides a velvety and matte finish that stays on for hours without any touch-ups. Mamaearth Glow Oil Control Compact SPF 30 is another popular product that provides a flawless matte finish while protecting your skin from harmful UV rays. Additionally, Mamaearth Lash Care Volumizing Mascara is perfect for those looking to enhance their lashes as it provides volume and length without any clumps or flaky residue.

Mamaearth is undoubtedly one of the 10 Best Makeup Brands for Beginners. Their products are affordable and effective without compromising on quality. As a beginner, you want to invest in brands that are easy to use, and Mamaearth provides just that. With Mamaearth, you can confidently step into the world of makeup without any worries or debilitating effects on your skin. Try Mamaearth’s products and see the difference for yourself.

Mamaearth Moisture Matte Longstay Lipstick Rs. 419/- (2gm)

3. Lakme


Lakme is one of the 10 best makeup brands for beginners for a reason. Its products are fuss-free, budget-friendly, and ideal for women who like to keep their makeup routine simple yet stunning. Lakme’s 9 To 5 CC Cream SPF 30 PA++ gives full coverage and evens out skin tones to give an all-day naturally flawless look. 

The Lakme Forever Matte Liquid Lip Color is your go-to weapon for any occasion, with its rich texture, long-lasting formula, and color pigments that stay on without smudging. Plus, the Lakme Absolute Blur Perfect Matte Primer is perfect for prepping skin before applying foundation, and its velvet finish hides pores and blemishes effortlessly.

Lakme’s range of affordable and effective makeup products is a great start for beginners. The brand’s products are gentle and easy to use, perfect for those starting their makeup journey. Trusted by generations of women, Lakme is an expert in creating products that are user-friendly and results-driven. With Lakme, you can step out with confidence every day, knowing that your makeup is on-point. So, head to the Lakme store nearest to you or shop online for an effortless beauty routine!

Lakme Absolute Blur Perfect Matte Primer Rs. 710/- (30ml)

4. Plum


Plum is one of the 10 Best Makeup Brands for Beginners, and for a good reason. Their products are affordable, clean, and crafted with natural and high-quality ingredients. Plum E-Luminence Simply Supple Cleansing Balm is a creamy cleanser and makeup remover that leaves your skin soft, clean, and hydrated. 

Plum Eye-Swear-By Matte Liner has a fine tip that helps create precise lines in one stroke without smudging. The deep black color of this matte liquid liner stays put for hours without fading. Lastly, Plum Matte In Heaven Liquid Lipstick is a long-lasting liquid lipstick range with pigmented colors that glide on smoothly and leave a matte finish. 

They are smudge-proof, vegan, and free from harmful chemicals that make them a perfect fit for beginners. Plum’s commitment to sustainability, cruelty-free manufacturing, and customer satisfaction sets it apart from other brands.

Plum E-Luminence Simply Supple Cleansing Balm Rs. 472/- (90gm)

5. Wet n Wild


Wet n Wild is one of the 10 Best Makeup Brands for Beginners that offers a wide range of high-quality makeup products at an affordable price. Their products boast of rich pigments, easy application, and great quality. Wet n Wild MegaGlo Contouring Palette is one of their bestsellers that comprises a bronze shade to contour and a highlighter to apply above the cheekbone, brow, and down the bridge of the nose. 

Another iconic product from this brand is the Wet n Wild MegaLast Liquid Catsuit Matte Lipstick that comes in a variety of shades ranging from nudes to bold, perfect for any occasion. It is smudge-proof and has a long-lasting formula. 

For beginners who wish to perfect their brow game, the Wet n Wild Ultimate Brow Retractable Pencil is a must-have. It’s easy to use and glides smoothly without tugging or looking overdone. Overall, Wet n Wild offers a great range of products for makeup lovers on a budget, and their products are ideal for beginners who want to play with makeup without breaking the bank.

Wet n Wild MegaLast Liquid Catsuit Matte Lipstick Rs. 466/- (6gm)

6. Maybelline New York


Maybelline New York is a favorite makeup brand among beginners and beauty enthusiasts alike. Their range of products offers great quality at affordable prices, making it a great starting point for those just getting into makeup. Some of their bestselling items include the Maybelline New York Color Sensational Creamy Matte Lipstick, Maybelline New York The Colossal Kajal, and the Maybelline New York Fit Me Concealer. These three products are essential for creating a flawless and natural makeup look.

The Maybelline New York Color Sensational Creamy Matte Lipstick has a smooth and creamy texture that glides easily on the lips, leaving a long-lasting finish. The Maybelline New York The Colossal Kajal is perfect for defining the eyes, and the Maybelline New York Fit Me Concealer conceals all those imperfections without looking cakey.

Overall, Maybelline New York is one of the 10 best makeup brands for beginners because of their impressive quality, affordability, and versatility. Whether you want to create a natural makeup look or want to experiment with bolder looks, Maybelline New York has got you covered. Give their products a try and see why they are an excellent choice for anyone starting their makeup journey.

Maybelline New York Color Sensational Creamy Matte Lipstick Rs. 243/- (3.9gm)

7. Insight Cosmetics


One of the best makeup brands for beginners is Insight Cosmetics. Known for their affordable yet high-quality products, Insight Cosmetics is a go-to brand for those just starting in the makeup game. Their Pro Concealer Palette is a must-have, featuring six shades that complement a range of skin tones. 

The palette provides full coverage and is easy to blend. The Insight Non Transfer Lip Color is another fan favorite, providing long-lasting color without smudging or transferring onto clothing. For a flawless finish, the Insight Cosmetics Banana Loose Powder is perfect for setting makeup and reducing shine. In addition to their popular products, Insight Cosmetics is also cruelty-free. 

Overall, Insight Cosmetics is a reliable brand for beginners looking to build their makeup collection without breaking the bank. With their top-selling products, Insight Cosmetics is definitely one of the 10 Best Makeup brands for Beginners.

Insight Cosmetics Pro Concealer Palette Rs. 200/- (15gm)

8. Blue Heaven


Blue Heaven is one of the 10 Best Makeup Brands for Beginners that is known for providing affordable yet high-quality cosmetics. Their products are perfect for those who are starting out with makeup and want to experiment without breaking the bank. Blue Heaven’s Intense Easy Sketch Eyeliner is one of their bestsellers, which is known for its smudge-proof and long-lasting formula. 

This eyeliner is perfect for creating precise lines and achieving bold looks. Another popular product is the Kiss & Blush Lip and Cheek Tint, a versatile product that adds a pop of color to the cheeks and lips. It is perfect for achieving a natural and effortless look. The HD All In One Make Up Stick is a must-have for beginners who want to streamline their makeup routine. This product acts as a foundation, concealer, and compact powder, making it perfect for on-the-go touch-ups. 

Blue Heaven’s products are vegan and cruelty-free, making them a great choice for conscious consumers. Overall, Blue Heaven is an excellent choice for those who are looking for affordable and beginner-friendly makeup products that deliver great results.

Blue Heaven HD All In One Make Up Stick Rs. 112/- (10gm)

9. Iba


Iba is one of the 10 Best Makeup Brands for Beginners that every makeup enthusiast should try. The brand has gained a reputation for producing high-quality, animal cruelty-free, and vegan beauty products. Iba Pure Lips Long Stay Matte Lipstick is perfect for those who love a bold and long-lasting lip color. 

It’s smudge-proof and provides a silky matte finish with a range of shades that suit every skin tone. The Iba Must Have Insta Glow Pre-Makeup Serum is a skincare product that doubles as makeup. It adds a natural glow to your skin and acts as a primer for makeup application. 

Lastly, the Iba Perfect Look Long Wear Mattifying Compact SPF 15 is an excellent choice for beginners who want to achieve a flawless matte finish. It helps to absorb excess oil, and the added SPF ensures maximum skin protection. Overall, Iba’s makeup products are affordable, easy to use, and perfect for beginners. Try it out and experience the Iba difference!

Iba Pure Lips Long Stay Matte Lipstick Rs. 200/- (4gm)

10. e.l.f. Cosmetics


e.l.f. Cosmetics is one of the 10 Best Makeup Brands for Beginners. With an extensive range of makeup products, e.l.f. Cosmetics offers high-quality products at an affordable price, making it an ideal choice for beginners. Among their most popular products are e.l.f. Cosmetics Flawless Satin Foundation, e.l.f. Cosmetics Lip Plumping Gloss, and e.l.f. Cosmetics Lip Lacquer. The foundation provides a smooth, satin finish, while the lip glosses come in a range of colors, making them ideal for any occasion. 

e.l.f. Cosmetics’ commitment to using high-quality, cruelty-free ingredients means the brand is perfect for anyone looking for ethical makeup options. The products are easy to use and give great results, making them an ideal choice for anyone who is just starting to experiment with makeup. 

The long-lasting nature of the products ensures that they stay put all day, making them an ideal choice for anyone who is looking for makeup that lasts. Overall, e.l.f. Cosmetics is a must-try for anyone looking for the 10 Best Makeup Brands for Beginners.

e.l.f. Cosmetics Lip Lacquer Rs. 288/- (2.5ml)

Conclusion - 10 Best Makeup Brands for Beginners

In conclusion, the 10 Best Makeup Brands for Beginners article is a comprehensive guide for those who are new to the world of makeup. These 10 brands have been carefully selected based on the quality of their products, affordability, and user-friendliness. We have covered a wide range of makeup products, from foundation to eyeshadow, to cater to the different needs of beginners.

The best part about these 10 brands is their versatility, as they can be used for both day-to-day and special occasion makeup. All the brand options we have presented are easily accessible, either online or in-store, making it easier for readers to try them out.

Therefore, we encourage readers to explore and experience the allure of these 10 Best Makeup Brands for Beginners. Don’t be overwhelmed by the variety of products available in the market as this article has narrowed it down to the best options for beginners. Try out these brands to start your makeup journey with confidence. Remember, with these brands, you can create countless makeup looks while staying on budget.

Frequently Asked Question (Faq's) - 10 Best Makeup Brands for Beginners

1. What makes a makeup brand suitable for beginners?
Answer: The best makeup brands for beginners offer quality products that are easy to use, have straightforward instructions, and provide natural-looking results.

2. How do I know which brands to trust for my first makeup purchase?
Answer: Look for brands that have a reputation for producing high-quality products, have positive customer reviews, and are accessible in terms of pricing and availability. Researching online or asking a makeup artist can be helpful.

3. Are affordable makeup brands a good option for beginners?
Answer: Absolutely. There are several affordable brands that offer quality makeup suitable for beginners, such as Maybelline, Lakme, Mamaearth, Wet n Wild, etc.

4. What are some of the best makeup brands for beginners with sensitive skin?
Answer: Some popular makeup brands that cater to sensitive skin include Mamaearth, Plum, Iba, Blue Heaven, etc.

5. Do I need to invest in expensive makeup brands as a beginner?
Answer: No, investing in expensive makeup brands as a beginner is not necessary. You can achieve beautiful looks with affordable brands like colorbar, e.l.f Cosmetics, Wet n Wild, etc.

6. What are some must-have products from the 10 Best Makeup Brands for Beginners?
Answer: Some must-have products from the 10 Best Makeup Brands for Beginners include a lightweight foundation for a natural look, blush for a pop of color, mascara for fuller lashes, and lip balm for nourished lips.

7. How do I choose makeup products for my skin tone?
Answer: It is important to know your skin tone (warm, cool, or neutral) to find makeup products that match your complexion. Buying from a brand that offers a wide range of shades can make this task easier.

8. What are the best affordable makeup brands for beginners that are cruelty-free?
Answer: Brands like Mamaearth, Iba, e.l.f Cosmetics, Plum, Sugar Cosmetics, etc offer affordable makeup options that are cruelty-free.

9. Can I find the 10 Best Makeup Brands for Beginners at my local departmental store?
Answer: Yes, most of the 10 Best Makeup Brands for Beginners are available at departmental stores like Shopperstop, Lifestyle, etc.

10. Can I find makeup brands that cater to male beginners?
Answer: Yes, some makeup brands do cater to male customers as well. However, there is no specific makeup brand that is gender-specific, and anyone can use any listed brands from the 10 Best Makeup Brands for Beginners.

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